Monica Delores Hooks is Executive Director of Atlanta’s Women’s Entrepreneurship Initiative. She is responsible for innovation policy, entrepreneur workforce programs, financial capacity building, as well as entrepreneur retention and development as it pertains to women’s entrepreneurship throughout the City of Atlanta. Ms. Hooks built her career at Sony Music Entertainment with roles in Product Management, International Marketing and Business Affairs. She has over 20 years of expertise in startup business development, content marketing and brand management targeting projects connecting business, media, technology and culture. Under her leadership, WEI has created more than 1000 jobs for Atlanta and helped garner $7.3million in capital investment for women led startups.

Ms. Hooks is also Founder and CEO of MKTGo.io (formerly m-oracle LLC), a go-to-market agency providing strategy and market research for innovative brands and influencers. MKTGo.io leverages social media content and influencer data to garner partnerships with global companies like Reservoir Media, Epic Records, I Am Other, Grand Hustle and William Morris Endeavor; and placements with brands like NBA.TV, Samsung, Playstation, and Disney Interactive. MKTGo.io (formerly m-oracle LLC) is a graduate of the City of Atlanta’s Women’s Entrepreneurship Initiative (WEI) inaugural class and winner of the 2017 Microsoft Innovation Bots and Cognitive Services Award.

Ms. Hooks is a graduate of Georgia Public Schools and received her bachelor’s degree from Dartmouth College in Government where she earned the Dean’s Award. She has an MBA in Finance and Marketing from the University of Pennsylvania’s Wharton School of Business.
She is a member of Radcliffe Presbyterian Church in Atlanta GA.

The WEI advisory board is comprised of thought leaders and key business influencers who demonstrate an enthusiastic commitment to supporting entrepreneurial empowerment and access to business growth opportunities for women in Atlanta. The WEI advisory board aims to be fluid in its inclusiveness of community and business leaders, who are demonstrative of public servitude for entrepreneurs.

The WEI advisory board is comprised of thought leaders and key business influencers who demonstrate an enthusiastic commitment to supporting entrepreneurial empowerment and access to business growth opportunities for women in Atlanta. The WEI advisory board aims to be fluid in its inclusiveness of community and business leaders, who are demonstrative of public servitude for entrepreneurs.